Earth Day 2025: Empowering Action for a Greener Future

In the 5th year of our Make A Difference Days (MADD), we wanted to reflect on our campaign to do what we say we’re going to do:

• Increase our positive impact on biodiversity and the natural world

• Reduce our negative impact on the planet

• Utilise our platform to help others help the planet

MADD encompasses all of this and so much more. Where else would you find the likes of a management consultancy, a law firm, a sustainable clothing brand, a shared office space and a personal training gym coming together to go for a litter pick and raise money for planting trees?

Our unique charity event in aid of Yorkshire Dales Millennium Trust (YDMT) is one day of action with real lasting impact on our planet.

As part of this year’s Make A Difference Day, communities and companies across the UK, Spain, and the USA came together with one shared mission: to clean up our environment and raise funds to plant 1,000 trees across the UK. And the results have been nothing short of inspiring.

On Saturday 10th May, volunteers of all ages took to their local parks, beaches, and streets armed with gloves, bin bags, and determination. Together, they cleared:

• 40 bags of litter — including 22 from Holes Bay, Poole, down the road from Illuminet’s HQ.

• Over 10,000 pieces of rubbish rescued from nature

• £3,790 raised (and counting!) toward our £10,000 goal

What did the volunteers think?  

Well, with the chance to see how litter is really piling up in our environment, lots said it was hard to comprehend how this still happens but now are motivated to get out and do more. We’ve even had parents tell us about how little ones (as young as 3!) are now pointing out litter and aware that this isn’t okay! This ripple effect of awareness is a crucial reason as to why we do it.

How does this help our charity partner YDMT?  

Richard Hore, Development Officer at YDMT made it all the way down south for the trip, it was great to hear how our fundraising will help them continue their mission in bringing native woodlands back to the Dales – the least wooded national park in the UK.

“Delivering social impact forms a key part of a lot of our corporate partnerships. It’s all about bringing people together in support of the environment but also bringing people together to create that social cohesion and a sense of doing something good for the environment.”

Our MADD is all in support of their mission, both in donations and ethos. Connection between people and nature is essential to the momentum of looking after our planet.

Corporate Champions 2025 

This fundraiser wouldn’t be possible without the incredible support of our corporate sponsors — businesses and local groups that stepped to support the cause:

• FOUNDRY, coworking, offices, & podcast studios in the heart of Dorset, offering a vibrant and supportive environment tailored to professionals of all kinds

• NEDFusion, who provide experts and senior advisors to help companies build, strategise and grow to maximise success.

• Square One, Dorset’s most personalised gym – turning Wimborne locals into confident gym-goers.

• PFM Inspections, the company that meets your property needs – a survey for a home buyer, a help-to-buy valuation or a party wall agreement.

• Shlep, the resource for all property owners to ensure they are sales ready.

• Configur, the AI-powered data platform that makes business intelligence accessible to everyone.

• UpReach Digital, experts in SEO and content strategy, using proven SEO techniques to grow SEO visibility and reach new customers.

• Calm Amongst the Chaos, a sustainable brand creating carefully considered clothing. Distinctive silhouettes are designed and handmade using natural fibres at the studio in the New Forest, England.

• Clearview Legal, cutting-edge lawyering for B2B SaaS.

• CIH Solutions Ltd, who provide a wide range of IT service and enterprise service management solutions for your business to run more productively and efficiently.

• Temple House Beauty Salon, the very best in holistic and beauty treatments carried out in a tranquil place of calm and relaxation.

• Mehroz Designer Jewellery, where each piece is meticulously created to elevate your style and celebrate life’s special moments.

• Kindful Creative, a content creation agency based in Poole, Dorset, creating engaging and compelling content for businesses, brands and people.

• BCP Council, local council to Bournemouth, Christchurch and Poole.

• Biomni – Tenjin, enabling rapid access to services, data, knowledge, systems & automation, via an easy-to-use front-end conversation.

• South Coast Wine Festival, the perfect place to discover the best in regional and international wines, all set against the stunning backdrop of the south coast.

• Rotary Club of Westbourne, neighbours, community leaders, and global citizens uniting for the common good.

• Wimborne War on Waste, a local group who share a passion for rethinking and reducing the amount of waste we produce in Wimborne.

Thank you for your support!

In the past 5 years, our sponsorship money has raised £23,876 for YDMT, we would love to hit our target of £10,000 this year, so please share this cause with family and friends; just £10 = 1 tree!

There’s still time to make a difference. If your business would like to support our mission, donate to our JustGiving page under your company’s name. In return, we’ll spotlight your support on our website all the way until May 2026!